HBR: What great corporate wellness programs do

In a recent HBR post, “In Defence of Corporate Wellness Programs,” doctor and entrepreneur Rajiv Kumar took on the doubters about the value of workplace wellness programs. He contends that not only are wellness programs valuable for organisations and their employees, they are our biggest hope for fixing a national health crisis.

Thanks to their reach and influence on employees, workplaces have a unique power to reframe the mindset around health itself — from one of sickness to wellness. “Companies are a microcosm of society and an important and un-leveraged setting for health improvement and risk reduction,” says Dr. Ron Goetzel, a leading expert in the field of health and productivity management.

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